Differentiate Fuze Tea from other tea brands and help it stand out amongst the competition
70% of Tripadvisor travelers prioritize seeing new places and 66% want to have new experiences when they travel
A cross-industry strategic partnership that went beyond media to influence modern explorers—no matter where they were—to feel the transformative power of travel. This partnership spanned across 15 markets and 20 iconic destinations around the world and included both on and offline activations, including on-pack signage.
*This report draws on multiple complementary data sources, including proprietary first-party data on bookable experiences and travel intent signals, Tripadvisor forum discussions, as well as third-party syndicated data. This includes consumer survey data and insights from GWI (GlobalWebIndex), a syndicated consumer research platform.