In partnership with

DoorDash

Summer of DashPass

Advertiser category

Retail

Activation

Branded Content, Experiential, Editorial, Audience Extension, Influencers, Email

Awards

Digital Awards

In partnership with

DoorDash

Summer of DashPass

Advertiser category

Retail

Activation

Branded Content, Experiential, Editorial, Audience Extension, Influencers, Email

Awards

Digital Awards

In partnership with

DoorDash

Summer of DashPass

Advertiser category

Retail

Activation

Branded Content, Experiential, Editorial, Audience Extension, Influencers, Email

Awards

Digital Awards

The brief

The brief

The brief

Help DoorDash make a splash with their fifth annual Summer of DashPass campaign, plus promote their exclusive deals and epic prizes for DashPass members

What we know

What we know

What we know

Maximizing summer is a huge deal, with 78% of travelers planning on traveling for leisure in summer and 25% of travelers looking to book a summer vacation rental

What we created

What we created

What we created

We created The DashPad, a first-of-its-kind IRL summer house in Miami as part of DoorDash’s Summer of DashPass, and encouraged travelers to request a stay, which included a five-day, all-expenses-paid getaway in the luxury villa; exclusive access to DashPass concierge; a stocked kitchen; pool; and curated experiences.

*This report draws on multiple complementary data sources, including proprietary first-party data on bookable experiences and travel intent signals, Tripadvisor forum discussions, as well as third-party syndicated data. This includes consumer survey data and insights from GWI (GlobalWebIndex), a syndicated consumer research platform.

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© 2026 Wanderlab at Tripadvisor. All rights reserved.

© 2026 Wanderlab at Tripadvisor. All rights reserved.